THE NELSON STORY
The Nelson Cars that you see thriving today started as Jim Nelson Ford in the late 1950’s. Robert “Bobby” Nelson worked with his father and brother to create a company that was based around excellent customer service and quality vehicles. Together, they took the dealer world by storm. They successfully ran their Ford dealership together until the the late 1990’s, when they decided to sell it and try something new.
The first Nelson Nissan-Mazda continued to grow and built such a customer base that it was time to expand. About ten years after the first Nelson dealership opened, they decided to expand into the Nashville, TN, area. Their second store, Nelson Mazda, was located in the Nashville suburb known as Antioch, TN and was opened in 1998.
After two successful years had passed, they decided to change things up a bit by making Nelson Nissan-Mazda solely a Nissan dealership in Broken Arrow and purchased land in south Tulsa, OK, to create a separate Nelson Mazda dealership, which opened in December of 2004. This allowed them to plant their first ever “retail revolution” store, which was another way to set this dealership apart from all the other dealers in the area. This new business model made them stand out to their customers and added growth overall. As a result, they were able to make room for another Nelson dealership.
They created their second “retail revolution” store, this time in Tennessee, and in July of 2013 they set up shop in Cool Springs, TN.
In October of 1989, Mr. Bobby Nelson purchased his first Nissan-Mazda dealership, Pemberton Nissan-Mazda. From there, he worked hard to create a dealership that was determined to offer their customers satisfaction in every area of their business. By offering their customers incredible Mazda and Nissan vehicles, with honesty as a key component in their game plan, the Nelson Nissan-Mazda name began to grow. They used the slogan “We’ll Make A Believer Out Of You” to show customers that they meant what they promised.
It only took four years after their second store had opened to see that what they were offering to their customers made them stand out among their competitors and it was time to expand again. In the year 2002 the Nelson group added their Nashville store totaling three dealerships under the Nelson name.
2007 - 2013
Nelson realized there was a need in the marketplace for buyers who had fallen on hard times that negatively affected their credit score. In Nov. of 2007, they founded Car Country in Bixby, OK. They quickly expanded with locations in Broken Arrow (Dec. 2007) and Sapulpa (June 2008). After continued success, they expanded further into Bartlesville (June 2010) and Claremore (April 2013). The goal of Car Country is to assist in building an individual’s credit through short term loans that will give them the credit boost they need to purchase a new car in the future.
Nelson Automotive Group acquired their newest store in Norman, OK.